Using four brand new floral and geometric Dutch Wax designs, African textile designer and manufacturer Vlisco collaborated with Nigerian fashion and bridal clothing brand, Hudayya to release a campaign collection for the coming Ramadan festivities.
Drawing from a rich array of colors, design inspiration and tradition, the duo created a veritable modest wear collection for today’s woman.
According to the team, the Ramadan Kareem collection is a “selection of bespoke Ramadan outfits that match the expressive personalities of four influential Nigerian powerhouses – women as bold as superheroes with the panache to match”.
The women who are muses for the collection are four Nigerian Muslim women: Maryam Bukar a poet and motivational speaker; Oyinkansola Fatima Momoh, founder of Muslimah Style Guide; Aisha Augie-Kuta, an award winning photo journalist; and Hafsah Mohammed, a fashion influencer.
